Hello I am Karlea Pack, a senior at West Virginia University. I am majoring in Public Relations and minoring in Business Administration. This is my personal blog for my Journalism 493Q class.
I will be focusing on the ever-changing nightlife scene and how integrated technology, along with social media platforms, are helping to change and even grow this market. Throughout this semester I will be posting about new social media marketing techniques, new services and apps available for use, and the importance of utilizing technology to help flourish overall business for big-city nightclub owners.
Eventually I will dwindle my overall beat down to a more “local” standpoint, focusing on the nightlife and their promoting techniques in nearby cities, including Pittsburgh and Morgantown.